STOREE designs Nahdi Care clinics, “Where healing comes from the heart!”
When the pharmaceutical chain Nahdi asked STOREE to present our vision on Nahdi care clinic design, we have put the patient at the centre of the strategy.
Healthcare design doesn’t have to be “clinical”. Moreover, Patient care design can be a daunting task. It must be top of the line, comforting in stressful situations, and strategically designed to be emotionally supportive to patients and staff alike.
Often, as an architect, you have to deal with long and dark corridors. Windows being reserved to clinics and rooms, proper lighting is key.
However, branding combined with creative interior design and innovative lighting solutions, can turn dull spaces into a healthy oasis. This was one of the cornerstones during the concept planning of Nahdi care clinics design.
On this note, Nahdicare Clinic is a chain of community healthcare facilities that Nahdi Medical Company operates. The medical services covered at the clinics include Family medicine, Pediatrics, Internal medicine, Dentistry, Obstetrics & Gynecology, ENT, Ophthalmology, Dermatology, Nutrition, and Home healthcare.
STOREE was the agency selected among other international branding and advertising agencies that responded to an RFP launched by Nahdi. Having won the pitch, STOREE crafted Nahdi Care clinics design, identity, interiors & branding around a noble brand purpose: “Where Healing comes from the Heart”.
Finally, it is worth to note that Nahdi is the largest medical chain in the middle east. And most importantly, STOREE prides itself on the long and trustful relationship with Nahdi. Moreover, this agency/client relationship lead Nahdi to win numerous design awards, for other flagship pharmacies STOREE designed as well for this coveted pharmacy chain.
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